Hair-colour trends tend to come and go in the blink of an eye. It seems like every week, our Instagram feeds are flooded with a new must-try hue or technique. That’s why when a certain style clearly has staying power and defies the trend cycle, it’s definitely worth taking note of—and trying out for yourself.
Case in point: balayage. The widely beloved hair-colour trend gained popularity in the 1990s. At a time when foil highlights and frosting caps were the norm, the method—which delivers effortlessly blended, natural-looking highlights that require much less upkeep and maintenance than its streaky predecessors—was a revolutionary way to brighten locks.
Now, decades later, balayage is as popular as ever. And thanks to the new L’Oréal Paris Superior Preference Les Balayages, you don’t even need to set foot in a hair salon to get the look. You read that right—you can now get balayage highlights from the comfort of your own bathroom. And the best part of it all? It’s super easy. Trust us when we say, you can’t mess this up!
Continue reading to learn all about balayage and how L’Oréal Paris Superior Preference Les Balayages new at-home hair colour is the easiest and best way to DIY the look.
What is balayage?
Balayage is a technique that involves hand-painting highlights directly onto your hair, resulting in a natural, blended effect. The softer, more sun-kissed highlights are not only less harsh and defined than traditional highlights but the hand-painting method also ensures more control over where the hair dye is applied.
So, if the application and results of balayage highlights are so ideal, you must be thinking that the upkeep is high-maintenance, involved and frequent touch-ups must be required. Actually, the opposite is true. When it comes to balayage, the effortless and softly blended highlights allow for a better, more seamless growing-out period, since there isn’t a harshly defined line of demarcation separating your highlights from your roots. This allows you to extend your time between touch-ups.
How to get balayage highlights at home
A lot of people think they can only get balayage at their salon, but L’Oréal Paris Superior Preference Les Balayages is the best at-home hair colour for achieving gorgeous balayage highlights at home. Thanks to its genius application tools, it’s the only balayage you can't mess up! All you have to do is use the easy-to-use applicator to apply the hair colour from root to tip and finish off with the pro toning mask that helps blur your root line and tone your highlights for a natural looking effect. The result: Beautifully blended and multi-dimensional highlights at home without the hefty price tag. You’ll have everyone asking if you just came from the salon.
When you’re ready to refresh your balayage, we recommend continued maintenance by glossing with L’Oréal Paris Le Color Gloss every 10 days.
Balayage may be the most coveted and defining hair-colour trend—seen on the red carpet, in hair salons and on social media—but it’s no longer a long and expensive process that requires you to spend an afternoon at the hair salon. Thanks to L’Oréal Paris Superior Preference Les Balayages, you can achieve the balayage highlights you’ve always wanted at home.
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