A woman with long, wavy dark brown hair, wearing a pink jacket, looks over her shoulder with a slight smile. She has blue eyes and natural makeup. In the background, a Parisian street scene with classic Haussmannian buildings and wrought-iron balconies is visible.

AMMONIA FREE HAIR COLOR

What is Ammonia?

Ammonia is a common ingredient in hair color, it’s an alkaline chemical that helps the dye deposit itself onto the cortex of the hair. Typically, ammonia changes the pH level of the hair, and this can weaken strands and cause protein loss. Ammonia is in permanent hair dyes to give the tone longevity, but it’s not necessary in all at-home hair colors.

CAN AMMONIA-FREE COLOR COVER GREY HAIR?

100% grey coverage

Discover our new ammonia-free hair color, L'Oréal Paris Excellence Crème Universal Nudes offer 100% grey coverage, ammonia free, with a triple care color routine including the caring color cream, caring shampoo, and caring conditioner. 

With the new universal reflect, a unique blend of warm and cool flattering reflects, you will easily achieve color results that flatters all skin complexions.

First greys 

 L'Oréal Paris Casting Crème Gloss is a revolutionary demi-permanent hair color and no ammonia hair dye for unparalleled hair gloss, delivering vibrant, salon-quality shine at home.

Powered by a 10% Glycolic Gloss Complex, this hair color ensures up to 3x glossier hair and visibly healthier hair, offering transformative results with every application. It provides beautiful, luminous color that lasts for up to 32 shampoos, maintaining vibrancy.

Experience optimal first grey coverage with this easy-to-use no ammonia hair dye, blending seamlessly for a natural-looking finish and a quick, glossy refresh.

FIND YOUR STYLE!

Find the perfect hair color that matches your desired look with our personalized services.

Phones Apps
  • Virtual Try On
    Virtually try on a multiple shades across our hair color range to pick a shade that suits you best.
  • Hair Color Diagnosis
    Quickly identify the perfect formula and shade to reach your hair color dreams.