Product Details
Feria Permanent Hair Color by L'Oréal Paris gives you long lasting shimmering color, now with 40% stronger hair.

Feria by L'Oreal Paris, the #1 Hair Bleach brand in Canada, brings the next generation in lightening technology that delivers crystal-clear platinum results for weeks. With 4 different precise hair lifting levels. All without the damage with nourishing anti-brass conditioner. Vegan drip-defying formula lets you apply like a pro, suitable for all hair types and textures.

- Lightening Hair Color System: This advanced hair lightening system provides crystal clear Platinum Blonde Hair results for weeks; Lighten any hair type and texture up to 4, 6 or 7 levels. Ideal for dark brown hair to light brown hair

- Includes Anit-Brass Conditioner: This hair dye kit includes Anti-Brass Conditioner to reduce unwanted orange and yellow tones while providing reinforcing care for strong, no-brass hair color

- Hyper Platinum Hair Dye: Feria Platinum Blonde Hair Dye has been custom-blended by master colorists for the imaginative trendsetter, even the darkest of bases can achieve our purest platinum without compromising condition

- Content : 1x developer crème, 1x bleaching powder, 1x hyper lightening cream, 1x anti-brass conditionner, 1x colorist gloves

Ingredients
1106015 – SHIMMERING CONDITIONING COLOUR GEL / GEL COLORANT REVITALISANT MULTI-REFLETS : AQUA•ALCOHOL DENAT. •PEG-4 RAPESEEDAMIDE•GLYCERYL LAURYL ETHER•DECETH-3•PROPYLENE GLYCOL•AMMONIUM HYDROXIDE•LAURETH-5 CARBOXYLIC ACID•ETHANOLAMINE•DIPROPYLENE GLYCOL•HEXYLENE GLYCOL•POLOXAMER 338•POLYQUATERNIUM-6•OLEYL ALCOHOL•AMMONIUM THIOLACTATE•EDTA•ERYTHORBIC ACID•p-PHENYLENEDIAMINE•RESORCINOL•m-AMINOPHENOL•N,N-BIS (2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE•2,4-DIAMINOPHENOXYETHANOL HCl•PARFUM. (FIL K44191/3) 1171216 – SHIMMERING CONDITIONING DEVELOPER CRÈME / RÉVÉLATEUR CRÈME REVITALISANT MULTI-REFLETS : AQUA •HYDROGEN PEROXIDE•CETEARYL ALCOHOL•SODIUM SALICYLATE•TRIDECETH-2 CARBOXAMIDE MEA•PHOSPHORIC ACID• CETEARETH-25•TETRASODIUM ETIDRONATE•TETRASODIUM PYROPHOSPHATEGLYCERIN. (FIL C210817/1) 1183532 – AROMATIC SHIMMER SERUM / SÉRUM AROMATIQUE BRILLANCE : HELIANTHUS ANNUUS SEED OIL•PARFUM •COCOS NUCIFERA OIL•POLY(LINSEED OIL). (FIL C181577/1) 1025948E – POWER SHIMMER CONDITIONER / REVITALISANT AMPLIFICATEUR D’ÉCLAT : AQUA•CETEARYL ALCOHOL •GLYCERIN•BEHENTRIMONIUM CHLORIDE•AMODIMETHICONE•CETYL ESTERS•ISOPROPYL ALCOHOL•CI 77891•MICA•SODIUM PCA•PHENOXYETHANOL•THEOBROMA CACAO SEED BUTTER•TRIDECETH-5•TRIDECETH-10•CHLORHEXIDINE DIHYDROCHLORIDE•METHYLPARABEN•PARFUM. (FIL C54221/6)
Usage

How to apply permanent hair color:

Perform allergy test 48 hours before coloring
Step 1 : Pour the shimmering conditioning colour gel & the shimmer serum ampoule into developer bottle and shake well.
Step 2 : Apply the mixture on the mid-lengths and stay away form the scalp (2cm - 1 inch). Saturate thoroughly. Wait for 20 minutes.
Step 3 : Apply remaining mixture to roots, until completely saturated. Wait for 10 minutes.
Step 4 : Rinse the colour.
Step 5 : Apply conditioner & leave in for 2 minutes.
Step 6 : Rinse and style.

Hair Color Concierge

110 Very Light Beige Blonde
Hair Color - Feria
Permanent Hair Dye - 110 Very Light Beige Blonde