HOW TO GO BLOND WITHOUT DESTROYING YOUR HAIR

If you’re in the mood for a new hair colour, the good news is that today you have plenty of options when it comes to at-home hair colour kits. Lightening your hair at home can seem daunting at the outset, but it has become a lot easier over the years thanks to advances in hair colour technology and haircare products. Going blond no longer means an expensive relationship with a salon. In fact in some cases, you don’t even have to leave the comfort of your home.

But before you reach for the dye, it’s important to be realistic about your blond ambition. While your hair may look amazing when you’ve lightened it, the truth of the matter is that blond hair takes regular maintenance to help keep it looking its best. Touch-ups should happen more regularly to keep your roots in check and using the right products between colouring sessions is essential. But if you put in a little effort, you’ll see that blonds really do have more fun. 

HOW TO LIGHTEN YOUR HAIR AT HOME

The first step in lightening your hair is deciding just how light you want to go! Finding inspiration online or in a magazine will give you focus when bringing your vision to life. There are so many variations of blond out there, from honey-hued to ice cold, and the best home hair dye will make your light-hair dreams come true. When choosing your dream shade of blond, consider what will best flatter your skin tone. While anyone can pull off blond hair, some blond shades will suit you better than others.

If permanent hair colour results are what you’re looking for, then L’Oréal Paris Superior Preference is the best home hair dye for you. Whichever shade of blond you choose, there’s an option in this line for you, from golden to strawberry to platinum and everything in between. With this blond hair dye, results will last for up to eight weeks.

CARING FOR BLOND HAIR

Once you’ve lightened your hair, it’s time to maintain your masterpiece; consider this self-care for your colour. An important step in this maintenance routine is using products, like purple shampoo for blonds, that were designed specifically for the needs of blond hair. Because hair colour can stress your hair out, haircare products like toning shampoo, hair masks and serums are going to be your new favourites.

Using a blond haircare system takes the guesswork out of maintaining your new hair colour. Your first step begins in the shower with L’Oréal Paris EverPure Blonde Shampoo. This sulphate-free formula gently cleanses and balances blond hair while neutralizing brassiness. It also hydrates so your hair is shiny and soft instead of dull and dry. You’ll always want to follow that up with L’Oréal Paris EverPure Blonde Conditioner, which gives your blond hair the special ingredients it needs to thrive.

And while it’s important to care for your blond hair on the daily, there are some weekly treatments that will give it a boost in more ways than one. L’Oréal Paris EverPure Blonde Shade Reviving Treatment is a weekly treatment that will make lightening your hair at home the best decision you ever made. This colour mask instantly neutralizes unwanted brassiness (hello, perfect colour!) while it nourishes overprocessed hair for healthy, shiny texture. Swap out the conditioner once or twice a week for the treatment, which should be used after washing with the shampoo. Doing this just takes three to five minutes once a week to get results. You don’t need to know how to get rid of brassy hair because you’ll never get it in the first place!


Now that you know how to lighten your hair at home and, just as importantly, how to care for it, it’s clear that getting the blond hair of your dreams is a lot easier than you think. Experimenting with hair colour is fun, so why not try a new one? With so many shades of blond to choose from, the world is your oyster.

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