Product details
Tone brassiness and hydrate with EverPure Sulfate-Free Purple System for Blonde, Bleached, Brown Highlighted, Silver and Gray Hair. After just one wash, expect brighter colour and sikly-soft moisturized hair.

Purple Sulfate-Free Shampoo: Maintain your perfect blonde. The EverPure Sulfate-Free Purple Shampoo is specifically designed to neutralize brassy yellow to orange tones and hydrate chemically-processed hair, while protecting your colour.

Salon at Home Care: Blonde hair requires special care. Formulated with a purple pigment-infused toning technology, this routine banishes unwanted brassiness in blonde, bleached, silver, hair, leaving hair blonder, brighter, softer and more hydrated.

The EverPure Sulfate-Free Purple System: For neutralized brass & intense hydration, use the EverPure Sulfate-Free Purple Shampoo and Conditioner in tandem, 2-3x per week. On every other wash day, use the EverPure Sulfate-Free Blonde System to maintain your toned blonde.

Caring and Gentle Formulas: Formulated without sulfates, parabens, harsh salts, DMDM hydantoin, added phthalates, dye, and gluten ingredients. Always vegan, colour-caring, and powered by science.

Elevate Your Haircare Routine: Experience the purely sensorial lush, luxurious lather of the EverPure Sulfate-Free Purple formulas and a sophisticated, blooming fragrance, with floral notes.

Ingredients
AQUA / WATER / EAU • COCO-BETAINE • DISODIUM LAURETH SULFOSUCCINATE • SODIUM COCOYL ISETHIONATE • SODIUM LAURYL SULFOACETATE • SODIUM LAUROYL SARCOSINATE • GLYCOL DISTEARATE • SODIUM CHLORIDE • DECYL GLUCOSIDE • PARFUM / FRAGRANCE • POLYQUATERNIUM-10 • SODIUM HYDROXIDE • AMODIMETHICONE • PPG-5-CETETH-20 • CITRIC ACID • PEG-55 PROPYLENE GLYCOL OLEATE • PROPYLENE GLYCOL • CARBOMER • ACRYLATES/BEHENETH-25 METHACRYLATE COPOLYMER • CI 60730 / ACID VIOLET 43 • BUTYLENE GLYCOL • BENZOIC ACID • TRIDECETH-6 • LINALOOL • SALICYLIC ACID • MAGNESIUM NITRATE • HEXYL CINNAMAL • HYDROXYCITRONELLAL • SODIUM BENZOATE • CETRIMONIUM CHLORIDE • TETRASODIUM EDTA • SORBITOL • HIBISCUS SABDARIFFA FLOWER EXTRACT • METHYLCHLOROISOTHIAZOLINONE • MAGNESIUM CHLORIDE • METHYLISOTHIAZOLINONE
Usage
Apply EverPure Sulfate-Free Purple Shampoo to wet hair and massage gently. Rinse. Follow with EverPure Sulfate-Free Purple Conditioner. Apply to wet hair and massage gently. Leave on for 1-2 minutes. Rinse. Use EverPure Purple Sulfate-Free routine 2 to 3 times a week instead of your usual shampoo.
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Education Module Content Model
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Education Module Content Before and After
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Education Module Content Full Range Benefit
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Education Module Content Key Ingredients Benefit
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Usage Instruction
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Number One Shampoo In North America Claim
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Question and Answer, Why Hair Turns Brassy
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Question and Answer, Why Is The Formula Purple
L'Oréal Paris EverPure Sulfate-Free Purple Shampoo and Conditioner, Education Module Content EverPure Routine
680ml
EverPure
Sulfate-Free Purple Shampoo for Toning Blonde Hair