Indulge your color-treated hair with L'Oréal Paris EverPure. This luxurious haircare line delivers salon-quality results at home, keeping your hair color vibrant and your hair nourished. Our sulfate-free and vegan formulas are gentle yet effective. Discover the perfect EverPure hair care routine, hydrating shampoo and conditioner for your hair below.
Quench your dry hair's thirst with the L'Oréal Paris EverPure Moisture system. This dynamic duo of sulfate-free shampoo and conditioner, with rosemary-infused hydrating technology, works in tandem to deeply replenish moisture. The result? Intensely hydrated, softer, and shinier hair. Our vegan formulas are free of harsh chemicals like parabens and sulfates, gentle on color-treated hair, and powered by science for truly effective deep moisture and lasting hydration.
Keep your blonde brilliant with the L'Oréal Paris EverPure Purple system. This sulfate-free shampoo and conditioner duo neutralizes brassy tones in blonde, bleached, and silver hair, leaving it brighter, softer, and more hydrated. Formulated with purple pigment and free of harsh chemicals, this vegan system delivers salon-quality toning at home. Use 2-3 times a week, alternating with your favorite EverPure color safe shampoo and conditioner system for optimal results and purple shampoo benefits.
Restore your hair's health and shine with L'Oréal Paris EverPure Clarify + Restore system. This sulfate-free clarifying shampoo, infused with antioxidants, vitamin C, and glycine, removes hard water residue and styling buildup, leaving hair cleaner, healthier, and twice as moisturized. Vegan, color-safe, and free of harsh chemicals, it's the perfect clarifying cleanse for achieving your healthiest hair. Experience the luxurious lather and fresh citrus fragrance for a refreshing hair detox.
Strengthen and fortify fine, fragile hair with the L'Oréal Paris EverPure Thickening system. This sulfate-free shampoo and conditioner duo, infused with rosemary and arginine, delivers 15x stronger hair and reduced breakage for thinning hair. Vegan, color-safe, and free of harsh chemicals, this system provides the gentle care your hair needs while protecting your color and promoting thicker hair.
Whether you colour at home or in a salon, a few habits help keep your shade vibrant between appointments. Wash with a gentle sulfate-free shampoo for coloured hair and follow with a conditioner from the same routine. Rinse with cool or lukewarm water rather than hot, and avoid washing more often than your hair needs. Protect your lengths from heat styling and strong sun, and finish with a leave-in such as EverPure 21-in-1 Treatment. To find the right shampoo and conditioner for your hair type, shop the full EverPure sulfate-free range.
If your hair feels rough, looks dull or your colour seems flat, build-up may be the cause. Hard water contains minerals such as calcium and magnesium that can settle on the hair, along with residue from styling products. A clarifying shampoo removes that build-up so hair feels fresh and light again. EverPure Sulfate-Free Clarifying Shampoo is designed for this, without sulfates. Learn more in our guide to clarifying shampoo and build-up.
Blonde, highlighted and grey hair can pick up unwanted yellow or orange tones over time. Purple sits opposite yellow on the colour wheel, so a purple shampoo helps neutralize those warm tones. Use EverPure Purple Shampoo in place of your usual shampoo, then follow with EverPure Purple Conditioner. How often and how long to leave it on depends on your hair, so follow the directions on the pack. Read more about why purple shampoo belongs in your routine and how an at-home toner can refresh blonde hair.
Once your cleansing routine is in place, you can add targeted care. If colour or heat styling has left your hair feeling weaker, start with EverPure Bonding Shampoo, and for finer hair that needs more body, try EverPure Thickening Shampoo. When your colour looks flat rather than faded, a gloss can bring back shine: explore the hair gloss and toner collection or the Glycolic Gloss haircare range, which adds shine without changing your shade.
EverPure formulas are vegan, which means they contain no animal-derived ingredients. Combined with sulfate-free cleansing, that makes EverPure an easy choice if you want a gentler routine for colour-treated hair. New to sulfate-free? Our article Should I try sulfate-free? explains what sulfates do and what to expect from a lower-lather shampoo.
Stay connected with the most exciting updates from L'Oréal Paris
