Colour Riche Lips

L'Oréal Paris Colour Riche Lipstick

For over 40 years, Colour Riche has been one of L'Oréal Paris' signature lip collections. Today the range covers every finish, from creamy satin and powdery matte to glossy shine, plus a matching lip liner, in shades across reds, berries, pinks and nudes. Browse the grid above to shop by finish, or explore all lip makeup.

Find Your Finish: Satin, Matte or Shine

Classic Colour Riche Satin Lipstick delivers rich satin colour with 75% caring ingredients, including Vitamin E, Argan Oil and Omega 3, and comes in more than 50 shades. Its longwear formula doesn't smudge, smear, bleed, migrate or feather. If you prefer a bold, velvety look, Colour Riche Intense Volume Matte gives a powdery matte finish that lasts up to 16 hours. Infused with hyaluronic acid, it creates a plumper, fuller look and the colour doesn't transfer, smudge or dry. For a glossy, comfortable finish, choose oil-infused Colour Riche Shine or Colour Riche Plump & Shine.

Lip Liner for Definition That Lasts

A good liner shapes the lips and helps your lipstick stay in place. Colour Riche Lip Liner has a creamy, anti-feathering formula with Omega 3 and Vitamin E. It is smudge-proof and transfer-resistant, and it can be worn alone or under any L'Oréal lipstick from the range. Choose a liner close to your natural lip tone for an everyday look, or match it to your lipstick for a bold lip.

Popular Colour Riche Shades

Looking for a nude? Fairest Nude and Ballerina Shoes are soft, everyday shades. For a classic red, try British Red or Made in Paris. Deeper berry tones like Divine Wine add drama, while Tickled Pink brings a fresh pop of colour. Shade availability varies by finish, so check each product page for the full range of L'Oréal lipstick shades.

Build Your Colour Riche Lip Wardrobe

Most people reach for more than one lipstick. A simple wardrobe covers it: an everyday nude close to your natural lip colour, a soft pink or rosy shade for a fresh look, a classic red for special occasions, and a deeper berry or wine for evenings and cooler months. Pair each with a lip liner in a similar tone. Mixing finishes adds range too, for example a satin nude for the office and an intense volume matte red for a night out. Because Colour Riche Satin is made with caring ingredients like Vitamin E and Argan Oil, it is comfortable to wear every day.

How to Choose Your Lipstick Shade

Start with your undertone. Warm undertones often suit coral, brick and warm reds, while cool undertones tend to suit blue-reds, berries and rosy pinks. Nudes work best one or two shades deeper than your natural lip colour. Then think about the occasion: a satin or shine finish feels easy for daytime, while a matte red or deep berry makes a statement for the evening. Our guide to finding your signature lipstick shade has more tips.

How to Apply Colour Riche Lipstick

Outline your lips with Colour Riche Lip Liner, then fill in for a longer-lasting base. Apply lipstick starting at the centre of your upper lip and work outward to the corners, then glide it across your lower lip. For more intensity, apply a second layer. Complete your look with the rest of our makeup collection.