Beauty and fashion go hand-in-hand.
L’Oréal Paris is a passionate supporter of the Canadian fashion industry. The brand strongly believes in local design talent and is committed to helping to raise the profile of Canadian designers in Canada and around the world.
L’Oréal Paris recently heightened its commitment to the fashion industry by helping Canadian designers get visibility in living rooms across the country. In 2007 L’Oréal Paris became the Lead Sponsor and Official Beauty Partner for the exciting television show, Project Runway Canada. Hosted by legendary supermodel Iman, the show features up and coming fashion designers competing to become the next ‘It’ designer in Canada. Each week on the show, L’Oréal Paris official makeup and hair experts share their beauty expertise with the competing designers to help them complete their final look before the judging sessions.
Believing that fashion and beauty are intrinsically linked, L’Oreal Paris also supports the Canadian fashion industry through numerous photo shoots and local events throughout the year.
Because Canadian fashion is really worth it!