"To love yourself and stay positive are the first basic rules to getting ahead in life."
Natasha Poly

Natasha Poly for l'Oréal Paris

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Natasha Poly

HER METEORIC RISE

With her captivating beauty, Natasha Poly has conquered the world of fashion at lightning speed. Winner of a modeling contest in Moscow at age 15, she walked in 2004 for Emmanuel Ungaro. His talent and her determination propelled the Autumn-Winter 2004-2005 fashion shows of 54 fashion houses, including major international brands such as Jean-Paul Gaultier, Yves Saint Laurent, Roberto Cavalli, Chanel and Valentino. Naturally, Natasha always looks stunning on the red carpet.

Discovered by Carine Roitfeld, the former editor of Vogue France, Natasha will soon grace its cover for a record 7th time. As a Calvin Klein icon and Victoria's Secret Angel, she was named the Supermodel of the Moment by Vogue US in 2009.

AN UNCONVENTIONAL PATH

Natasha has forged an extraordinary destiny and is today one of the most famous models in the world. A new icon of beauty, she combines a glamorous and “edgy” style with a striking personality. She is the face of iconic products including Elnett hairspray.

Natasha Poly

THE COLLABORATION WITH L’ORÉAL PARIS IS PROBABLY NOT A COINCIDENCE

A native of Perm, a town in the Urals, Natasha dreamed of becoming a professional makeup artist. She has always loved cosmetics and L'Oréal Paris has always accompanied her backstage at fashion shows. It’s almost as if she was predestined to become the muse of L’Oréal Paris.