You'll get unrivalled fade-defying haircolour with Superior Preference, an enriched formula that gives you 8 weeks of rich, lustrous hair.
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by Allure, Reader's Choice 2011 and 2010
"At-home hair color can be tricky, but this is one of the simplest, least-scary options out there. The formula is easy to use and not superdrippy, and the conditioner makes hair feel soft, not strawlike…"
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by Real Beauty, 2011
"We love the post-dye conditioner that blocks UV rays, the root-dividing applicator tip which gurantees more precise product delivery, and the gigantic range of hues…"
by L'Oréal Paris Canada
Get the perfect colour application when you follow these simple steps […] Do a strand test by applying colour to a small section of hair before covering your whole head. This will give you an idea of how long to…
To get ready for colouring, indulge your hair with a deep-conditioning treatment a few days before you process it. This is especially important if…
Discover the perfect haircare for 5X brighter, stay true, radiant colour.
The finest hairspray used by the finest stylists to deliver star-worthy shine and a soft satin touch.
Experience 100% grey coverage in just 10 minutes with Root Rescue.