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Brighten Up

An Illuminating Look at the Power of Primers and Concealers

What’s the secret to a youthful glow? The latest tricks of the trade are primers and highlighters that give an illuminated, lit-from-within look. L’Oréal Paris Magic Lumi Primer (for all over illumination) and Magic Lumi Concealer (for targeted highlighting) are infused with pure perfecting liquid light, which works to prep skin, smooth its texture and enhance radiance. Get ready to shine!


A Primer on Primer
Primers may be used alone for a dewy look or prior to applying your favorite foundation for an all over luminosity. L’Oréal Paris Magic Lumi Primer works to even skin tone and banish dullness—an essential start to a flawless look.

To apply, dab on cheeks, forehead, nose and chin. Blend and follow with foundation if you wear it. You can also mix a few drops with your favorite moisturizer for a gorgeous, hydrating glow.


Highlight
For a targeted approach, use Magic Lumi Concealer to help you achieve your beauty goals. The key is to apply it on areas where light hits naturally.


Wake Up!
If you’re fighting fatigue, try applying highlighter in the inner and outer corners of the eye. You’ll instantly look bright-eyed and alert. Then, apply over the brow, on the sides of the nose and on your chin to add radiance without looking greasy.


Featured Highlights
Take your cheekbones to new heights by applying on top where you would normally apply blush. The added illumination will bring out the beauty of your bone structure.


Lip Service
For fuller-looking lips, apply highlighter around the contours as you would a liner or at the center of the bottom lip. It’s an instant plump—no needles necessary.


Eye-La-La
If you’re looking to bring the focus to your eyes, dab on the browbone and inner corners of the eyes to open them up. Follow with your favorite eye shadow for a difference you’ll be able to see.

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